Powering Engaging Videos to drive Seamless Shopping!
Powering Engaging Videos to drive Seamless Shopping!
18%
Video viewers added to cart
10%
Users viewed product via video
540+ hrs/mo
of video watchtime
Birds Of Paradyes is India’s first semi-permanent hair color brand. It’s vegan, cruelty-free, and enriched with herbal extracts. In a world full of stereotypes, breaking barriers is essential. Expressing yourself has never been more critical, and Paradyes is here to help facilitate that for you.
Paradyes is India’s first semi-permanent hair color brand. It’s vegan, cruelty-free, and enriched with herbal extracts. In a world full of stereotypes, breaking barriers is essential. Expressing yourself has never been more critical, and Paradyes is here to help facilitate that for you.
We were aiming to enhance video commerce, allowing customers to easily see before-and-after results. This helps customers understand the potential outcomes of using our hair color products
Performance Marketing Manager
Manav Vyas
Challenges to solve
The Birds Of Paradyes were aiming to enhance video commerce, allowing customers to easily see before-and-after results.
Challenges to solve
The Birds Of Paradyes were aiming to enhance video commerce, allowing customers to easily see before-and-after results.
Solution
Birds Of Paradyes collaborated with Quinn, a video commerce platform, to showcase Informational, How to guides and Before/After videos in different layouts.
Solution
Birds Of Paradyes collaborated with Quinn, a video commerce platform, to showcase Informational, How to guides and Before/After videos in different layouts.
Home Pages
Quinn helped Birds Of Paradyes showcase their Top videos on their homepage allowing users to discover products better. Quick view below 👇
Home Pages
Quinn helped Birds Of Paradyes showcase their Top videos on their homepage allowing users to discover products better. Quick view below 👇
Product Pages
Showcasing videos around:
Final Results
How to apply their products
Customer Testimonials
The inclusion of these videos on product pages significantly helped Birds Of Paradyes educate and engage their visitors on their purchasing journeys.
Product Pages
Showcasing videos around:
Final Results
How to apply their products
Customer Testimonials
The inclusion of these videos on product pages significantly helped Birds Of Paradyes educate and engage their visitors on their purchasing journeys.
Our main concern was website speed. However, Quinn has an optimization framework that ensures loading speed is not reduced. We saw impressive results, with 18% of video viewers adding products to their cart.
Performance Marketing Manager
Manav Vyas
Results
540+ hrs of Watchtime/Mo
More than 10% of Users viewed the product via video.
18% of video viewers added products to the cart.
Results
540+ hrs of Watchtime/Mo
More than 10% of Users viewed the product via video.
18% of video viewers added products to the cart.
18%
Video viewers added to cart
10%
Users viewed product via videos
540+ hrs/mo
of video watchtime
We were aiming to enhance video commerce, allowing customers to easily see before-and-after results. This helps customers understand the potential outcomes of using our hair color products
Performance Marketing Manager
Manav Vyas
Our main concern was website speed. However, Quinn has an optimization framework that ensures loading speed is not reduced. We saw impressive results, with 18% of video viewers adding products to their cart.
Performance Marketing Manager
Manav Vyas