Consumer Durables
Industry
Powering Engaging Videos to drive Seamless Shopping!
Powering Engaging Videos to drive Seamless Shopping!
82x
ROI
7.5
Avg videos watched per user
₹22.5 L
Revenue generated via videos
P-TAL (Punjab Thathera Art Legacy) is the story of a brand which started as a college project under SRCC, to revive India's only UNESCO listed craftform of Thatheras from Amritsar, Punjab. P-TAL aims to become the No. 1 household brand of everything brass, copper and kansa and we currently deal in kitchenware, cookware and home decor segments.
P-TAL (Punjab Thathera Art Legacy) is the story of a brand which started as a college project under SRCC, to revive India's only UNESCO listed craftform of Thatheras from Amritsar, Punjab. P-TAL aims to become the No. 1 household brand of everything brass, copper and kansa and we currently deal in kitchenware, cookware and home decor segments.
Operating in a high value category, the need to build trust and conviction in customers for the products is extremely important.
By partnering with Quinn, not only have we been able to convey stories of our artisans, recipes made in our products, do's and don't's of using traditional metals, etc but have also been able to see a significant increase in conversion rates and engagement time of the customer on the website.
Founder
Aditya Agrawal
Challenges to solve
P-TAL understood the need to build trust and conviction in customers for the products.
Challenges to solve
P-TAL understood the need to build trust and conviction in customers for the products.
Solution
P-TAL collaborated with Quinn, a video commerce platform, convey stories of our artisans, recipes made in the products, do's and don't's of using traditional metals.
Solution
P-TAL collaborated with Quinn, a video commerce platform, convey stories of our artisans, recipes made in the products, do's and don't's of using traditional metals.
Home Pages
Quinn helped P-TAL showcase their Top videos on their homepage allowing users to discover products better. Quick view below 👇
Home Pages
Quinn helped P-TAL showcase their Top videos on their homepage allowing users to discover products better. Quick view below 👇
Product Pages
Showcasing videos around:
Recipes
User experience
Detailed information the products
The inclusion of these videos on product pages significantly helped P-TAL educate and engage their visitors on their purchasing journeys.
Product Pages
Showcasing videos around:
Recipes
User experience
Detailed information the products
The inclusion of these videos on product pages significantly helped P-TAL educate and engage their visitors on their purchasing journeys.
Results
82x ROI
An average of 7.5 videos watched per user
Revenue of over 22.5 Lakhs via videos
Results
82x ROI
An average of 7.5 videos watched per user
Revenue of over 22.5 Lakhs via videos
82x
ROI
7.5
Avg videos watched per user
₹22.5 L
Revenue generated via videos
Operating in a high value category, the need to build trust and conviction in customers for the products is extremely important.
By partnering with Quinn, not only have we been able to convey stories of our artisans, recipes made in our products, do's and don't's of using traditional metals, etc but have also been able to see a significant increase in conversion rates and engagement time of the customer on the website.
Founder
Aditya Agrawal
Consumer Durables
Industry
Consumer Durables
Industry